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Performance Management: Objectives, Feedback & Getting the Best From People

Cornerstone guide

Performance Management: Objectives, Feedback & Getting the Best From People

2 min readPublished 29 Jul 2026

Performance management is how organisations help people do their best work and align it to goals — done well, it's supportive and developmental, not just an annual rating.

What good performance management looks like

  • Clear objectives — SMART goals linked to team and business priorities, agreed not imposed.
  • Regular feedback & check-ins — frequent, two-way conversations rather than a single annual review.
  • Development focus — connecting performance to learning and growth.
  • Recognition — valuing good work.
  • Fair handling of underperformance — supportive, evidence-based and consistent.

Setting objectives

Use SMART (Specific, Measurable, Achievable, Relevant, Time-bound) and connect each objective to what the team and organisation are trying to achieve, so people see how their work matters.

Giving effective feedback

Good feedback is timely, specific and behaviour-focused. Models like SBI (Situation–Behaviour–Impact) keep it factual and fair. Balance recognition with development, make it two-way, and focus on what to do next — not just what went wrong.

Appraisals / reviews

An appraisal reviews performance against objectives, recognises achievements, discusses development, and sets new goals. It should hold no surprises if regular feedback is happening. Modern practice favours continuous conversations over relying on one annual event.

Handling underperformance fairly

Where someone is underperforming: understand the cause (skill, will, clarity, health, circumstances?), be clear and specific about the gap, provide support and a reasonable improvement plan (PIP) with time to improve, and follow a fair process. Distinguish capability (can't) from conduct (won't) — they're handled differently. Avoid jumping to formal steps without support and clarity.

Avoiding common pitfalls

Vague objectives, feedback only when things go wrong, recency and rating bias, and 'once-a-year' management. Consistency and fairness across a team matter — and are watched closely.

Put it to work

Turn a vague goal ('be more proactive') into a SMART objective, and draft SBI feedback for it. Then run a real performance scenario in the HR Simulations.

Interview Intelligence

How this topic actually shows up in interviews — and how to demonstrate you understand it.

Why employers ask about this

Employers want HR who can build fair, developmental performance systems and coach managers on feedback.

Technical questions
How do you set good objectives?+

SMART goals linked to team/business priorities, agreed with the person so they see how their work matters.

How would you handle underperformance?+

Understand the cause, be specific about the gap, provide support and a reasonable improvement plan, follow a fair process, and distinguish capability from conduct.

Behavioural questions
Tell me about a time you gave someone constructive feedback.+

Use STAR with a model like SBI: factual, behaviour-focused, two-way, with clear next steps and a positive outcome.

Real-world scenarios
“A manager wants to put someone on a formal warning for underperformance with no prior support.”+

Expected answer: Advise a fair approach first: clarify expectations, understand the cause, provide support and a reasonable improvement plan, and only escalate through a fair process — protecting fairness and reducing risk.

Employability Intelligence

Where this knowledge takes you — the jobs, skills and certifications it feeds into.

Relevant roles
HR AdvisorPeople Coordinator
Skills you're proving
Objective settingFeedbackCoachingFairness
Recommended certifications
CIPD Level 3 Foundation Certificate in People PracticeCIPD Level 5 Associate Diploma
Career progression

Progresses towards HR Business Partner and L&D specialisms.

What employers expect

That you understand the whole employee lifecycle, can recruit and select fairly and legally, handle sensitive people matters with discretion and empathy, apply UK employment law and ACAS good practice, keep accurate records, and use HR data to support good decisions.

Frequently asked questions

What is a PIP?

A Performance Improvement Plan: a structured, fair plan that sets clear expectations, provides support and gives a reasonable time to improve when someone is underperforming — distinguishing a skill gap (capability) from a will/conduct issue.

What makes feedback effective?

It's timely, specific and behaviour-focused (not personal). Models like SBI (Situation–Behaviour–Impact) keep it factual; balance recognition with development and make it a two-way conversation about what to do next.

Related guides

Practise what you've learned

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Missiora helps you measure, improve and evidence the capabilities employers actually value — start with the tools best suited to this topic.

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Missiora is an AI Employability Intelligence platform. Our resources are researched and reviewed by the Missiora team to help you measure, improve and prove your career readiness.